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MAS to offer 30-50pct discounts at Matta Fair

 

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MAS to offer 30-50pct discounts at Matta Fair

 

19 AUGUST 2015 @ 4:50 PM
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MAS to offer 30-50pct discounts at Matta Fair 19 AUGUST 2015 @ 4:50 PM KUALA LUMPUR: Malaysia Airlines (MAS) will offer discounts of between 30 and 50 per cent on promotion tickets purchased during the Malaysian Association of Tour and Travel Agents (MATTA) Fair in September.

 

MAS Senior Manager Regional Sales, Kathleen Leong, said the national carrier will have a big presence via the travel agents at the fair and the discounts will be offered to all MAS destinations. “Our channels of distribution would be via the travel agents at the fair, our appointed travel agencies nationwide as well as our website,” she said at a press conference on the coming MATTA Fair here today.

 

The three-day event will be held from Sept 4-6, 2015 at the Putra World Trade Centre. She said MAS will also contribute flight tickets for the winners of the MATTA Fair Buyers’ Contest’s winners.

 

The contest will be opened to those who bought travel package of a minimum RM300 at the fair, she said. “MAS will be giving away 10 return tickets to destinations such as London, Paris, Tokyo, Seoul, Bangkok and Hong Kong to the winners,” she said.

 

Leong said MAS considered the fair, usually held in March and September, one of the major event because of its significant revenue generation. “During the fair, we offer attractive packages. That’s how we actually boost our revenue, and it’s only meant for certain period of time,” she said.

 

While MATTA focused on domestic buyers, she said, MAS was also consistently undertaking promotions for overseas buyers, taking advantage of the weakening ringgit. “We never fail to be present in the market. A similar level of promotion efforts could be expected to continue post-restructuring of MAS.

 

“We are still going to do (business) with the travel agencies, tie up with our partners, the ‘One World’, and the rest. “Everything is going to be business as usual for MAS. Nothing drastic is going to change except our working place, where we are moving from Subang to our new office in Sepang,” she said.

 

Leong said new management under the Malaysia Airlines Bhd (MAB) has come out with some business strategies. She said it was too early to reveal them during the transition period. The transition from MAS to MAB is a key component of the 12-point MAS Recovery Plan, which was announced by its parent company, Khazanah Nasional Bhd, on Aug 29, 2014, to restructure the national carrier and set it on a path towards sustainable profitability. --Bernama 548

 

 

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